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According to 73% of senior marketers surveyed by the CMO Council, customer experience is critical to their own professional success and to the ongoing success of the business. Stay on top of best practices, resources and peer-powered best practices to stay ahead of the experience curve.

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March 2016

Leveraging Techonology to Improve Customer Experience and Marketing and Sales - CIOReview.com

January 2016

Mobile Is Affecting Commerce Decisions for Retailers - MobilePaymentsToday.com

January 2016

How Transparency Improves The Customer Experience - Forbes

January 2016

Top 5 Customer Experience Trends for 2016 - iperceptions.com

April 2015

10 Facts for Why Marketers Should Use Content Personalization - Springtab

January 2016

Customer Experience Non-Trends for 2016 - Customer Think

May 2015

Why Content Marketers Should Double Down on Facebook in 2015 - Business2Community

May 2015

How Digital Transformation Drives Cloud Demand - Business2Community

April 2015

Digital Marketing Trends 2015-2016 - Powertraffick.com

April 2015

Brand Vs. Agency - Managing Digital Experience And The Age Of Digital Enablement - Forbes

April 2015

Great Digital Customer Experience Must Be More Than Skin Deep - Forbes

February 2015

2015's Brands With The Most Loyal Customers - Forbes

February 2015

The State of Digital Marketing in 2015 - Adweek

March 2016

Omni/Multi/Cross-Channel Marketing: The Evolution of the Customer Experience - CMO.com

August 2015

US Consumers Continue to Turn Off Pay TV Subscriptions - eMarketer

August 2015

IoT And The Rise Of Subscription Marketing - Tech Crunch

May 2015

Subscription Is Best Customer Retention Model - The Hub

January 2015

3 Ways to Retain Email-Fatigued Subscribers - Target Marketing

April 2016

4 Hot Mobile Marketing Trends to Watch in 2016 - KissMetrics

September 2014

5 Tips For Perfecting Mobile Marketing - Forbes

December 2015

14 Mobile Marketing Trends That Will Dominate in 2016 - Mashable

February 2015

10 Tips to Improve Your Localization Strategy - Smartling

November 2015

Aligning Localization Goals to Global Business Strategy - We Localize

January 2016

10 Ways To Simplify Your Local Marketing Strategy In 2016 - Search Engine Land

April 2015

Content Personalization: It’s What Consumers Want! - Social Media Today

June 2015

The Future Of Algorithmic Personalization - Tech Crunch

March 2015

Why Marketers Must Think 'Personalization' - Forbes

March 2014

Corporate Drag Hamstrings Customer-Centric Marketing - AdNews

February 2016

Why Brands Need to Respond to Individual Customer Journeys - Marketing Week

August 2015

How To Create A Personal Digital Experience - iMedia Connection

November 2014

How To Justify Any CRM Investment - Forbes

February 2016

What is Predictive Intelligence and How It’s Set to Change Marketing in 2016 - Smart Insights

February 2011

10 Laws of Social Media Marketing - Entrepreneur

January 2016

6 Social Media Trends That Will Take Over 2016 - Sprout Social

December 2015

2016 Social Media Marketing Predictions From the Experts - Social Media Examiner

July 2015

10 Brands Doing an Amazing Job on Social Media - Social Times

December 2015

Five Brands That Got Social Media Right in 2015 - The Guardian

February 2016

Funny Tweets & Social Media Examples From 17 Real Brands - Hubspot

March 2016

7 Big Brand Social Media Strategies for Small Businesses - Hootsuite

August 2014

14 Compelling Statistics About the Importance of Localization - One Sky

March 2013

Bridging the Gap Between Technology and Translation - Smartling

July 2012

Five Challenges For Tomorrow's Global Marketing Leaders: Study - Forbes

March 2016

The Agile Product Owner Responsibilities - Pichler Consulting

September 2016

The Science of Five-Star Customer Reviews - The Huffington Post

October 2016

Online Retailers are Making it More Difficult and Expensive to Send Items Back as They Face Massive Losses Caused by 'Serial Returners' - The Daily Mail

November 2016

Learning from Customer Defections - Harvard Business Review

July 2015

High Ranking Brands Differentiate with Key Performance Indicators to Drive Satisfaction - J.D. Power

March 2016

Audi Ranks Highest in Customer Satisfaction with Dealer Service Among Luxury Brands; MINI Ranks Highest Among Mass Market Brands - J.D. Power

March 2015

Customer Satisfaction Of Samsung Vs Lg Marketing Essay - UK Essays

February 2014

2014 Shaping to be Formative Year for U.S. Appliance Market - Reviewed

November 2016

Auto Parts Marketing: Online Parts Sales to Reach $7.4 Billion in 2016 - Hedges & Company

July 2016

Aftermarket Services: Growth Opportunities for Businesses - Syncron

June 2014

12 Companies That Brilliantly Differentiated Themselves From the Competition - HubSpot

July 2015

Aftermarket Services: The Path to Rapid Scale and Customer Service Excellence - Newport Board Group

December 2012

Benchmarking the After-sales Service Experience - Loyalty Research Center

December 2015

10 Advanced Technologies Shaping The Future of Manufacturing: Predictive Analytics Leads The Way - Forbes

March 2016

The #1 Problem with Spare Parts Inventory Management - Spare Parts Know How

December 2015

The Most Popular Spare Parts Articles for 2015 - Spare Parts Know How

February 2016

Problems with parts… - Field Service News

November 2016

Managing the demand for spare parts - Implement Consulting Group

July 2014

Taking Warranty Management from Chaos to Best Practices - Arc Advisory Group

May 2011

Winning in the Aftermarket - Harvard Business Review

July 2016

More Than Digital Plus Traditional: A Truly Omnichannel Customer Experience - McKinsey & Company

January 2017

These Six Forces Will Disrupt the Telecommunications Industry by 2020 - Quartz

November 2016

Industry Omni-channel Management Alliance Formed at the Open ROADS Community London Meeting - Telecom Asia

December 2016

Telecoms - Opportunities and Challenges for the Sector in 2017 - Lexology

June 2016

Tips and Tricks for Telcos Tackling Digital Transformation - RCRWireless News

March 2016

Telco Service Operators: Transforming Towards Digital Business - RCRWireless News

December 2016

Omnichannel 2.0: Delivering a Tailored Experience to Customers - Wharton University of Pennsylvania

December 2016

The Omnichannel Dream Still Out of Reach - DMN News

December 2016

U.S. Telecom Industry: Momentum to Continue in 2017 - Zacks

November 2016

Strategy of Telecom Operators to Improve Customer Experience - Telecomlead

November 2016

The Three Words That Must Define the Digital Strategy of Telcos Today - TelecomsTech

December 2016

Omnichannel in Telecommunication: Is it the Future of Telco Sales? - Whisbi

November 2016

The Omnichannel Experience: Once Exotic, Now Expected - CMS Wire

December 2016

Telcos at Risk if They Don't Keep up with Rapid Industry Change - BizCommunity

December 2016

4 Omnichannel Trends Changing the State of Retail Marketing - VentureBeat

January 2017

Who Should Pay For Support Functions? - McKinsey & Company

February 2017

A Future for Mobile Operators: The Keys to Successful Reinvention - McKinsey & Company

February 2017

The World’s Most Valuable Telecoms Brands Revealed - Future's Trading Charts

March 2017

MWC 2017 : Video is a Trillion Dollar Business for Telcos says Huawei.CEO - IT News Africa

January 2017

2017 predictions: Revenue from Aftermarket Service will Increase 20% by 2020 - Manufacturing Matters

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