A CMO Council Strategic Interest Group

CMO Council SAP

SELECTED CONTENT FROM THE REPORT

CX Q&A

Christoph Oberli

Vice President of eCommerce and Interactive

Mandarin Oriental Hotel Group

Mandarin Oriental recently completed a full redesign of the brand website that included integrating a number of new languages. According to the Vice President, eCommerce and Interactive, Christoph Oberli, they currently support nine languages and plan to add more in the future as the need arises. The key to their success in... MORE >

CX Q&A

Clay Stobaugh

Senior Vice President and Chief Marketing Office

Wiley

Because Wiley is a global company that is present in 65 countries, providing localized and translated content across their international markets is critical. Senior Vice President and Chief Marketing Officer Clay Stobaugh says the company has a significant digital footprint, with hundreds of mobile apps and products being... MORE >