PROGRAM ELEMENTS & CONTENT

RELEVANT REPORT

Brand Attraction From Enriched Interaction

This report contains best practices and techniques for powering multi-channel interaction that is vibrant, collaborative and impressionable across customer, partner and employee audiences. MORE >

RELEVANT INFOGRAPHIC

 

PROGRAM RESOURCES

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NEWS AND ARTICLES READ MORE

Jan 2016 How Transparency Improves The Customer Experience – Forbes

May 2015 Why Content Marketers Should Double Down on Facebook in 2015 – Business2Community

May 2015 How Digital Transformation Drives Cloud Demand – Business2Community

Apr 2015 Digital Marketing Trends 2015-2016 – Powertraffick.com

Apr 2015 Brand Vs. Agency – Managing Digital Experience And The Age Of Digital Enablement – Forbes

FACTS LEARN MORE

99 percent of companies believe achieving a single customer view is important to their business, but only 24 percent believe they have achieved it today.  *

Research shows that 55 percent of consumers are willing to pay more for a guaranteed good experience.  *

86 percent of consumers are willing to pay more for an upgraded experience.  *

29 percent of adults in developed markets trust what they hear about companies through social media more than information they see elsewhere, compared to 59 percent for emerging markets.  *